The use of smells and temperature changes in a space or objects, can greatly enhance the atmosphere of the space and thereby the experience of the people in it.
A 250 m long, 30 m wide screen is placed at the center of the shopping mall. It serves several purposes at the same time; architectural concept binding the space together with entertainment, information, and illumination elements.
Classic projection mapping using architecture as a canvas for art. The brilliant execution of this show allows for an impression of the opportunities offered by this technology. Static surfaces can be reshaped with light.
By integrating displays thoughtful into cities and matching their purpose with exactly the needed solutions, they become ambient. Not using (moving) screens supports the ambient character.
