While in the changing room, familiar sentences constructed by social normativity appear, so the one changing finds themselves confronted with the emotions connected to the norms. The concept includes an engaging platform accessed via QR code right outside of the changing room, inviting you to change the experience for the next one going in there, being part of the movement and empowering who comes after.
Interact with sound as a new medium. Visual projections match the wavelength of the sounds and take into account the physical environment. Interacting with the visual projections changes the sound.
Changing/enhancing an experience (drawing specifically on high initial emotional arousal, and on multimodal synergy).
The use of smells and temperature changes in a space or objects, can greatly enhance the atmosphere of the space and thereby the experience of the people in it.
