Canonical Examples

Audi A6 e-tron

Published

Context

The electric car produced by Audi uses digital matrix LED headlights to project visuals on the road and other surfaces.

Design concept

Alongside projecting images, the car headlights can also project video games that you can play using your smartphone as a controller.

Experiential qualities and related concepts

Control, fluency, performative, peripheral awareness, atmosphere, visibility, seductive

Augmentation modality

Visual

Technical options

Digital matrix LED lights.

Prototyping techniques

Storyboard, Wizard of Oz, video scenario.

Source

Techspot

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Lumen

A light that is similar to a flashlight, with which a person is able to bring projection mapping with them anywhere.

Published

Synapses

Synapses consists of interactive visualization program. The program projects on the floor and walls of room making it alive depending on how visitors move, activate sound and light.

Published

Domestic co-presence

A designated wall in your home where you display your personal belongings and memories is also a place for a window into your distant family’s living space. As you approach the wall and start interacting with the person on the other side, the projection view expands and takes up the whole wall.

Published

Hidden Stories

Stories are embedded in a wall with interesting graphical images drawn on it. A cup shaped listening device is placed on graphic shapes to activate a unique story and light up the drawing with projection mapping. People can record own stories and leave at the wall.